There is No Spoon: The Future of TV

I don’t watch much TV and part of this is precipitated by the fact that I don’t currently own a TV. The TV that I do watch, however, is, for the most part, online. [Except in cases where I’m visiting someone who has TV and we’re watching something together.] Shows that I started watching years ago (when I had a TV) like Grey’s Anatomy or The Big Bang Theory often post the full episode online the next day. This is very convenient as I’m not required to be in front of my TV on a Thursday night to watch these shows.

I always find it disappointing when a show that I might be interested in does not have an online version. This got me thinking about what the future of TV might be. I remember seeing a PPT from Business Insider at the turn of the new year (to 2013) that analyzed the way people use technology. That is, it took into account mobile devices, TV, computers, etc. The trend, as you might guess, is to mobile. More and more people are using their phones for things. As a result, there’s certainly money to be made in advertising in the mobile arena.

Then I thought, why haven’t TV shows made the leap to mobile? Or, why is this leap taking so long? If more and more people are using their phone to interact with the world, then wouldn’t it behoove TV networks to start making their content more accessible on a mobile device?

As I’m moving back to Canada in the next few weeks, I’ve been looking at cell phone plans. [Note: it is outrageously more expensive for mobile plans in Canada than in the US!] One thing I noticed was that Bell (one of the telecommunications companies in Canada) has an option just like I was thinking. You can watch live TV on your cell phone. After seeing this, I thought I’d look at some of the US companies to see if they had it and sure enough, they have this, too.

As it turns out, companies have already made the leap to mobile and it’s moved faster than I thought (I guess that’s what you get when you don’t have a cell phone for 4+ years).

My next thoughts move to the internet. There must be lots of people like me who like to watch the shows online the next, otherwise they wouldn’t be available like they are. So, I wonder if there’s rumblings of moving to live TV internet. That is, instead of posting the video the next day, why not broadcast the show online at the same time you do on network TV?

I’m sure there’s probably lots of red tape with this kind of an option as advertisers have paid to target certain demographics at certain time and so on and so forth. But wouldn’t this open up a whole new market for TV networks — people who’d prefer to watch online?

I came across a Kevin Spacey speech a few days ago that talks about this very fact.

[Note: The first half of the title is a famous line from the movie, The Matrix.]

Advertisements

6 responses to “There is No Spoon: The Future of TV

  1. Hi there, interesting discussion on the proliferation of media and I particularly like your title! Whether co-incidence or synchronicity, I just earlier today posted a few thoughts on the Matrix films after watching all three over the weekend as a family indulgence ( we tend to use DVDs a lot more than actual tv as well as several online catchup services). Would be interested in your thoughts – http://www.subliminalspaces.wordpress.com

  2. Pingback: Musings on the Future of Cable News | Jeremiah Stanghini

  3. Pingback: It’s 2013: Why Isn’t TV Live Streamed Online? | Jeremiah Stanghini

  4. Pingback: Cable TV in Trouble? 43% of Young Adults Subscribe to Netflix | Jeremiah Stanghini

  5. Pingback: The Problem With Facebook: Is It Really Out of Room to Grow? | Jeremiah Stanghini

Any Thoughts?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s