What Do You Do When You’re THAT Much Better Than The Competition?

The Miami Heat have won the last two NBA championships and they’ve been to the finals for the last three years (losing in Game 7 of the finals before winning back-to-back championships). So far this year, they’re one of two teams in the Eastern Conference (as of this writing) to have a winning record. The other team being the Indiana Pacers, whom many think will challenge the Heat for the best team in the Eastern Conference this season. If we take a peek at the Western Conference, we see that there are quite a few more teams with winning records. In fact, there are five times as many winning teams in the West than in the East.

I’m not here to talk about the parity in the NBA conferences, even though it’s clear that there is, but instead, about the Heat and their competition. That is, they’ll play most of their games against the Eastern conference, of which there are only two teams with winning records. Given that the Heat have been an elite team for the last three years, it’s not surprising that a they’d have to resort to “games within games” to stay focused.

After reading that article on SB Nation, I thought to myself how difficult it must be for the Miami Heat coach (Erik Spoelstra) to keep his players focused, not only as each season wears on, but as each game wears on and each quarter wears on. The Heat have played 23 games so far this season and have won 17 of them. While they’re not in first place in the conference (that title belongs to the other winning team in the East, the Pacers), they’re well above the 3rd place team in the conference. For a team that plays that much better than its opponents on a nightly basis, one can see how it might be easy for the players to lose focus. Heck, it’s possible that a few of those six losses came as a result of the team losing focus after having outplayed the other team through the first few quarters of the game.

The reason I’ve raised this issue is because I was thinking about the success of a “games within games” strategy. For instance, let’s say that the “game inside the game” for today’s game is that we’re going to try to get the ball to the guy down low. That is, the strategy is to beat this team by using a certain player in a certain way. I wonder what happens when it gets down to near the end of the game and the score is close — do you abandon that strategy? And if you do, how do you get the players who hadn’t been as involved ready to go now that it’s the key time in the game?

A games within games strategy can be successful, but I worry at what cost.

This also reminds me of one of the chapters in Michael Sandel’s book that we reviewed about 6 months ago — the idea of fines and fees. In particular, the idea that parents pay their kids to read. By doing so, parents are incentivizing a certain behaviour. The worry, from some, is that by paying their kids to read, the kids will no longer derive the same joy out of reading if there’s no incentive involved. If we apply that to this situation, I wonder if the strategy of using the one player in that one game might pervert the incentives for the team. And not just in that game, but over the long haul. Maybe the players don’t then have the same incentives as before when there aren’t games within games.

Of course, I’m not an NBA basketball coach (or even a high school basketball coach), but I think it’s still an idea worth considering.

Revisiting Using Pitchers on Short Rest: Long-Term Ramifications

A couple of weeks ago, I wrote about the Los Angeles Dodgers’ strategy of using their best pitcher (and one of the best pitchers in baseball) on short rest to pitch in a non-elimination game. The Dodgers ended up winning that game and the series, but the debate over the strategy doesn’t end there.

In my post from a couple of weeks ago, I compared the Dodgers’ decision to my younger years when I was playing baseball in double elimination tournaments. This wasn’t a perfect comparison, but I the spirit of the decision to use your best pitcher was there in both. A few nights ago, the Los Angeles Dodgers were eliminated from the postseason. All but one of the thirty teams are eliminated, so this isn’t earth-shattering news. However, the fashion in which they lost is.

In Game 6 of the National League Championship Series, the Dodgers started Clayton Kershaw. Yes, the same one who started in Game 4 for the Dodgers in the National League Divisional Series. This time, Kershaw’s start didn’t go so well. In fact, Kershaw only pitched 4 innings before pulled by the manager, Don Mattingly, but not before Kershaw gave up 7 runs. So, the question might be warranted: did using Kershaw on short rest affect his ability in Game 6? It turns out, this was a thought that had crossed some minds before Kershaw made the start in Game 4.

As they say, hindsight is 20-20, but it does seem a bit prescient. McCarthy’s hypothesis makes sense, but it’d be hard to test. One may point to Kershaw’s start in Game 2 of the NLCS. He tossed 6 innings and allowed 1 unearned run. Shouldn’t he have unravelled in that game if he were fatigued from the short rest start in the NLDS? One could argue that, but the way that McCarthy’s argument is setup leads one to believe that the “fatigue” could happen later and later. So, if the Dodgers won Game 6 and won Game 7, would McCarthy have expected Kershaw to unravel during one of his starts in the World Series?

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Let’s see if we can apply this lesson to decisions in other arenas. The analogy I used for the other post doesn’t really hold anymore. We’d be better off thinking about a decision for a business. Using Kershaw in the way the Dodgers did was almost like using a certain machine in the factory to fill some rush orders. The machine might only be able to fill a certain number of orders per week, but because it’s the holiday season, the boss thinks that running it on overdrive is necessary. Initially, the machine churns out the widgets just the way the boss would have expected, but next week when you use the machine, the widgets aren’t as high a quality. And then the week after that, the widgets aren’t even of a high enough quality to give away. It’s clear, the machine needs a break and some recalibration. In weighing the risk, the boss thought that using the machine more than usual was worth it for it potentially shutting down.

There are other ways we can map out this scenario, but I want you to think about how you might be overdoing it. Maybe the machine you use at work is fatiguing. Maybe you are fatiguing from working too hard.

Should the Los Angeles Dodgers Have Started Clayton Kershaw on 4 Days Rest?

A few days ago, there was a bit of a hullabaloo as the Los Angeles Dodgers decided they were going to start their star pitcher, Clayton Kershaw, in Game 4 on short rest. Let me back up for a second and explain a few things. Typically, starting pitchers in MLB get 5 days between starts. Meaning, if you pitched on Monday, you wouldn’t pitch again until Saturday. As we’re now into postseason baseball, some of the typical norms aren’t followed very closely. For example, last night in the elimination game between the Rays and the Red Sox, the Rays’ manager, Joe Maddon, changed the pitcher after the first inning even though the Red Sox hadn’t scored any runs! This is highly unorthodox. The Rays went on to lose last night, but as to whether that was a result of Maddon’s strategy is a post for another. Getting back to Kershaw and the Dodgers…

The Dodgers were up 2-1 in the series against the Atlanta Braves. Game 4 was to be played in Los Angeles. If the Dodgers won, they would move onto the next round of the playoffs. If the Braves won, there would be another game in Atlanta — Game 5 — to decide which of the two teams would advance. Kershaw pitched in Game 1 of the series, October 3rd, (and won). It was now October 7th, and the Dodgers’ manager, Don Mattingly, had decided that Kershaw was going to pitch in Game 4 that night.

There were many opinions about whether this was a good idea. There’s the “we’ve always done it this way” opinion that says you shouldn’t start Kershaw on short rest because that’s not how you do things. There’s also the mathematical opinion that starting Kershaw in Game 4 increased the Dodgers chances of winning Game 4.

In thinking about this decision that faced Mattingly, I was reminded of playing baseball when I was younger and being in double elimination tournaments. When it gets down near the end of the tournament, your pitchers are tired and some rules won’t let you pitch certain players more than a certain number of innings (depending on the league you’re playing in). So, coaches are often faced with the decision of starting their best pitcher in the semi-final game (or quarter-final) game to get onto the next round, where, quite possible, they won’t have anyone left to pitch. I’ve seen the strategy employed where one pitcher is held back in the “just in case” scenario. I understand why some coaches do this, but I don’t know that it’s the optimal strategy in most cases.

Elimination games are slightly different from games where you’re not facing elimination, but similar principles are used. Mattingly chose to use Kershaw in Game 4 instead of Game 5 because he thought it gave him the best chance to win. I totally respect that and if I were in his shoes, I think it’s the right call and the call that I would have made.

As it turns out, the Dodgers went on to win Game 4, so Mattingly’s use of Kershaw was vindicated. Even if the Dodgers lost, I still think that Mattingly would have made the right call in that situation. The mathematics supported Mattingly using Kershaw in Game 4 (to increase the Dodgers’ chances of winning Game 4).

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I wanted to use this sports example as a way to pivot towards strategy and decisions in your own life — personal or professional. I want you to think about decisions that are coming up in your life. Are you holding back your “Clayton Kershaw” for the “do-or-die” situation later or are you using him/her to close the deal or make the change right now? There’s not necessarily a right or wrong way to do it, but in reading this post, I hope that you’re able to map this scenario onto your own life to identify those instances where you might not be putting your best foot forward in the here and now because you’re saving it for tomorrow.

Is Joe Girardi Really the Second Best Manager in Baseball?

Yesterday, I saw a headline that Joe Girardi was to get a “very generous” contract offer from the New York Yankees. I thought to myself, that’s strange. I thought that the Yankees didn’t make the playoffs this year. That’s right, the Yankees didn’t make the playoffs this year. In fact, the Yankees had their fewest win total since 1992 and missed the playoffs for only the 2nd time in the last 19 season. Do you know who the manager was the last time the Yankees missed the playoffs? Joe Girardi.

Now, before I go on, I want to be clear that I have nothing against Joe Girardi. From everything I’ve read about the guy (and seen), he seems really great. While my favourite team is the Toronto Blue Jays, that doesn’t mean that I have to dislike the managers of opposing teams.

As I was saying, Girardi and the Yankees missed the playoffs this year. They also missed the playoffs in 2008 (Girardi’s first year as a manager of the Yankees). As an aside, I guess it goes to show you just how successful Joe Torre was as the manager of the Yankees. He was the manager from 1996 through 2007 and the Yankees went to the playoffs every year. In Joe Girardi’s tenure as the manager of the Yankees, they’ve gone to the playoffs 4 times (out of 6 seasons) and won the World Series once.

Of particular note, are the last three years for Girardi. Why? Because he signed a new 3-year contract after the 2010 season. So, how’s Girardi fared over the last 3 years? In 2011, the Yankees won their division and made the playoffs, but lost to the Detroit Tigers in the division series. In 2012, the Yankees won their division (again) and made the playoffs. This time, they won the division series against the Baltimore Orioles. However, in the league championship series against the Detroit Tigers, the Yankees lost. In 2013, the Yankees finished tied for third in the division and didn’t make the playoffs.

Just for comparison’s sake, let’s take another American League manager over the last three years. Since the Yankees have lost to the Tigers two years in a row, let’s look at how they’ve performed behind the leadership of Jim Leyland. In 2011, the Tigers finished first in their division and made the playoffs. As I mentioned, they beat the Yankees in the league division series. During the league championship series, the Tigers lost to the Texas Rangers. In 2012, the Tigers finished first in their division. They beat the Oakland Athletics in the league division series and then beat the Yankees in the league championship series. However, they couldn’t beat the San Francisco Giants in the World Series. In 2013, the Tigers finished first in their division and are currently playing in the league division series against the Oakland Athletics. In Game 1, they won 3-2. Game 2 of the series is tonight. While the Tigers still have a ways to go before they return to the World Series, they’re a lot closer than Joe Girardi’s Yankees.

Jim Leyland has been making $2 million a year since he signed with the Tigers and has agreed to maintain that salary moving forward. During Girardi’s last contract, he was making $3 million a year. This new offer is said to make him the second highest paid manager in baseball. The current highest paid manager makes $5 million a year.

I realize that some folks will want to take into account different things like playing in a high-profile market like New York, but others would simply say it’s all about winning the World Series. In looking at all of this, the question then becomes: is Girardi really the second best manager in baseball?

An Often Overlooked Component of Job Searching: Finding The Right Fit

When you’re out of work, finding a job can be tough. After you’ve mined your network, attended numerous job fairs, and applied to countless jobs online, there’s a good chance that you’re starting to lose hope. Well, I’m here to tell you, don’t. Don’t give up. Don’t lose hope.

Believe it or not, finding a job is not just about you. It’s as much about the jobs that are available as the skills you have to offer. Meaning, you might have just the right skills to be a network developer for a technology company, but if the technology company that you’re looking at doesn’t have any openings, then you may begin to question your abilities and skills as a network developer. You may begin to think that you might not be as good at what you do as you thought you were. The key part of that equation is that the technology company that you’re targeting doesn’t have an opening… but another technology company might.

If you’d like a more concrete example, we can look to professional sports. Since I was born and raised in Toronto, I’m a fan of the Toronto Maple Leafs. It’s currently the preseason, so there are more players “on the team” than there will be in a couple of weeks when the season starts. That is, there are a number of players who are still “trying out” for the team. One of the players who is currently trying out with the Maple Leafs is Mason Raymond, who played with the Vancouver Canucks for the last six seasons.

At the end of last season, the Canucks chose not to re-sign Raymond. As a result, Raymond was able to sign with any team. To start the preseason, Raymond decided to tryout for the Maple Leafs. Given his skill, he likely could have tried out for a number of different NHL teams, but he chose the Leafs. Now, some could point to the popularity of the Leafs as a reason that Raymond chose them, but others could point to the current roster for the Leafs. That is, on paper, Raymond certainly seems to fill a role that the Leafs don’t currently have. As a result, Raymond stands a good chance of making the team.

After the first few preseason games, it certainly seems that Raymond is well on his way to making the team, too. In fact, now there may be some concern among the management of the Leafs that Raymond might be signed away by another team (Raymond’s not technically under contract with the Leafs for the season — he’s just trying out).

My point in sharing this story about Mason Raymond is that when the Canucks decided not to re-sign Raymond at the end of last season, it may have been a rather sad day for him. He might have gotten down on himself and thought that his NHL career was over. A few months later and he’s playing great for the Leafs in the preseason, which will (likely) assure him an opportunity, if not on the Leafs, on some other team.

You may feel like you’re down and out right now (like Raymond might have felt after last season), so it’s important to remember: finding a job is as much about finding the right fit as it is about putting yourself out there.

UPDATE: When I wrote this last week, Mason Raymond was still on a tryout with the Maple Leafs. This past Monday, he signed a 1-year contract. It just goes to show how important finding the right fit can be.

Mistakes are Always Forgivable, if One Has the Courage to Admit Them

Earlier this summer, I wrote a post about the 2022 World Cup. Qatar was awarded the 2022 World Cup in December of 2010 at a meeting in Zürich. Usually, facts like the time of year and the place a decision happened are inconsequential. However, from what we know about decision-making, it’s possible that these small factors may have contributed to a country in the Middle East being awarded an event that takes place in the summer.

A couple of days ago, the FIFA President, Sepp Blatter, admitted that they ‘may [have] made a mistake at the time.’

While it would have been easier had FIFA not make this mistake 3 years ago, I’m glad that they’ve admitted to it now. It gives them lots of time to try to come to some agreement with some of the soccer leagues who aren’t receptive to the idea of interrupting their season. If you’re not familiar with soccer, the Premier League‘s season takes place in the winter months (the Northern hemisphere’s winter months, I should say). The World Cup usually takes place in the summer (again, Northern hemisphere’s summer months), so that the Premier League’s season can finish. As I discussed in my post in July, there are all sorts of contracts that the Premier League will probably be hard-pressed to try and break. Of course, with the force of FIFA behind it, one would assume that there could be some deal arranged to work this out.

The bit I want to highlight from this piece of news is that the leader (and the organization), didn’t remain steadfast in their wrongness. FIFA could have very well went on believing that playing soccer in 122° weather wouldn’t have that much of an effect on the quality of the competition. They could have continued to look for opinions/facts that confirmed their belief in their rightness.

Let this news be an example to you and your organization: mistakes can be forgivable, so long as you admit to them. If there’s no admission of error, then there’s little room or time for correcting.

Note: The title of this post is a quote from Bruce Lee.

Chapter 5 – The Commercialization of Everything: What Money Can[’t] Buy, Part 5

About a week ago, I got back to the series I was doing about the chapters in Michael Sandel‘s book, What Money Can’t Buy. In the first chapter, we looked at things like when it’s okay to jump the line. In the second chapter, we looked at the difference between fines and fees. In the third chapter, we looked at fairness and inequality. In last week’s post, the fourth chapter, we looked at corporate-owned life insurance and placebos. In today’s post, the fifth and final chapter, we’ll look at the commercialization of everything.

I wasn’t expecting to come across sports in this book, so I was pleasantly surprised when the first few pages were about stadiums being renamed by corporate sponsors. I didn’t realize that this was a fairly new thing. In 1988 only three sports stadiums had been renamed by corporate sponsors. Sixteen years later, in 2004, there were sixty-six. The amount of money went up significantly, too. In 1988, the deals totaled $25 million, while in 2004, the amount came to a whopping $3.6 billion! In 2010, over 100 stadiums in the United States were named for corporate sponsors. So, in the span of less than 25 years, we went from 3 corporate-sponsored stadiums to more than 100.

Having grown up in Toronto, I still find myself referring to Rogers Centre as Skydome. 

This chapter also discussed the idea of athletes selling their autograph. In the old days, this wasn’t even something to be considered. Many athletes willingly signed cards and sports equipment (i.e. baseball, hockey pucks, etc.) for fans. Near the same time that stadiums were being renamed, some athletes were beginning to sell their autographs rather than giving them away. This may seem greedy at first, but consider that athletes from before the 80s weren’t necessarily making lucrative contracts. In fact, athletes back then were not only often paid much worse than athletes today, but they were more on par with what you’d be paid to be an employee at a “normal job.”

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The chapter then moves into a discussion of — in my words — the commercialization of everything.We’re now seeing advertisements and commercials in places we wouldn’t have ever imagined. For instance, when you pump gas, there’s a TV above the pump feeding you advertisements. Or how about when you’re driving down the highway. It’s kind of hard to ignore some of those catchy billboards, isn’t it? Then, there’s the always in vogue idea of product placement. Some of the places you find product placement was a bit surprising. I didn’t know that police stations were in talks to have cars with advertisements on them nor did I realize that in some state parks around the US are there advertisements for things like North Face.

I was surprised to read about some of the commercialization in the US, especially when I know that in some states, there’s a ban on billboards (Alaska, Hawaii, Maine, and Vermont). Moving outside of the US, I know that some countries (or maybe the citizens of those countries) have a real aversion to commercials seeping into unwanted places. For instance, São Paulo in Brazil hasn’t allowed public advertising since 2006. I also know that TV commercials in Germany aren’t nearly as frequent as they are in the US. On most German TV stations, there can’t be more than 20 minutes of commercials (before 8pm).

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The last part of the chapter ends the book almost exactly the way I would have [Emphasis added]:

Once we see that markets and commerce change the character of the goods they touch, we have to ask where markets belong — and where they don’t. And we can’t answer this question without deliberating about the meaning and purpose of goods, and the values that should govern them.

Such deliberations touch, unavoidably, on competing conceptions of the good life. This is terrain on which we sometimes fear to tread. For fear of disagreement, we hesitate to bring our moral and spiritual convictions into the public square. But shrinking from these questions does not leave them undecided. It simply means that markets will decide them for us. This is the lesson of the last three decades. The era of market triumphalism has coincided with a time when public discourse has been largely empty of moral and spiritual substance. Our only hope of keeping markets in their place is to deliberate openly and publicly about the meaning of the goods and social practices we prize.

In addition to debating the meaning of this good or that good, we also need to ask a bigger question, about the kind of society in which we wish to live…

At a time of rising inequality, the marketization of everything means that people of affluence and people of modest means lead increasingly separate lives. We live and work and shop and play in different places. Our children go to different schools. You might call it the skyboxification of American life. It’s not good for democracy, nor is it a satisfying way to live.

Democracy does not require perfect equality, but it does require that citizens share a common life. What matters is that people of different backgrounds and social positions encounter one another, and bump up against one another, in the course of everyday life. For this is how we learn to negotiate and abide by our differences, and how we come to care for the common good.

So, if you prefer not to get too deep into a discussion of inequality that focuses on wealth, then I’d encourage you to think about the ideas that Prof. Sandel is talking about here at the end of the book. He’s just spent the last 200 pages explaining how markets (in some places), to some people, are corroding the value of these goods. Regardless of which side of the fence you fall down on, maybe it’s time we start talking about this. Maybe it’s time to have a dialogue in the public square of more moral and spiritual substance. Of course, this might not be as easy as it sounds, as he says, the last three decades have been void of this.

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If you liked this paper/series, you might want to check out some of the other papers/series I’ve posted.

 

Are You Not Entertained: The Amazing Feats of Human Potential

Yesterday, I was watching Diana Nyad’s press conference and it got me thinking about human potential. Not just human potential, but demonstrated human potential.

Over 50 years ago, Sir Roger Bannister busted all previously held illusions about human potential by running one mile in less than 4 minutes. Today, the world record sits at almost 20 seconds better than what Bannister ran on that fateful day in May. The day before yesterday, Diana Nyad swam — yes, swam — from Cuba to Florida without a shark cage, (which from the way she describes it, is a really big deal). A little over a year ago, James Cameron went deeper in the ocean than any other human has ever been. This past October, Felix Baumgartner reached the top of the sky when he jumped out of a capsule almost 40km up (into the stratosphere)! How about William Trubridge who, in 2011, set the world record for “free immersion” diving, [underwater without the use of propulsion], by going to a depth of 121 meters. Or maybe Dashrath Manjhi, commonly referred to as “Mountain Man,” who didn’t want anyone else in his village to die because a doctor was too far away, so he carved a path through a mountain. It took him 22 years.

I think at times — especially like these — it’s important to reflect on the amazing feats that humans can achieve when we put our minds to it.

These are just a few “recent” examples (and one not so recent). We could also pull up other examples from history. A common one is JFK exclaiming that he wanted to put a man on the moon before the end of the 60s — check. At the time, that was an unbelievable goal. It certainly helped that there were political implications to this goal, but nonetheless, humans did it. If we want to go back a little bit into history, we can think about Joshua Slocum who was the first person to single-handedly sail around the world.

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Is there something you’ve always dreamed of doing, but were too afraid to really get into it? People like Felix Baumgartner, Diana Nyad, James Cameron, and Sir Roger Bannister, I hope, can give you the motivation and the confidence you need to venture out to pursue that audacious goal. If there’s something that you dream of, believe that you can do it. Believe that you have the willpower and you will find a way to make it.

If you’re looking for a good place to start on your dreams, I highly recommend the idea of macro goals and micro quotas. It certainly seems to work for some folks who are achieving their dreams. Maybe it can work for you, too.

Thirty-Five Years Later… A Dream is Realized

In 1978, a young woman stood on the shores of Havana, Cuba, and set out to fulfill her dream of swimming from Cuba to Florida — a 110-mile journey that includes sharks and plenty of jellyfish. The young woman wouldn’t succeed in her attempt that day. Nor would she succeed on the 2nd, 3rd, or 4th tries. In 1978, there’s no way that she could have known that she wouldn’t have succeeded that day or that she wouldn’t have succeeded on three subsequent tries. Yesterday, however, on her 5th try, Diana Nyad successfully swam from Havana to Key West.

By now, no doubt, you would have heard of this incredible story. A triumph of perseverance and dedication. She had a goal and she wasn’t going to let anything keep her from it. It’s absolutely incredible that she first began this goal over 35 (!) years ago. Many of you out there probably can’t remember the goals you set 10 years ago, much less 35!

One of the most striking things I found about this story was how much has changed. For instance, when Nyad first stepped into the water in Havana to achieve her goal, she probably wouldn’t have guessed that the ‘achievement’ wouldn’t have happened for 35 years. Nor would I imagine that she would have guessed that her name and her story would have been trending on Twitter (what’s that, by the way?) or something called the internet. 1978. In 1978, there wasn’t even a Commodore 64, yet!

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You’ve probably got some lofty goals. You probably hope to achieve them soon — great! Nyad’s story is a perfect example of why you needn’t give up on your dreams. If you’re looking for some inspiration, she’s certainly got a bucket full.

If you enjoyed this story, you’re probably also going to want to hear Nyad speak after she completes this 110-mile journey. You can see what she said on the last video at this link (Sorry, couldn’t embed it!)

Note: I thought I had embedded a video from ABC, but it turns out that the embedded code didn’t agree with WordPress. You can view the video that I tried to embed at the link above.

The Habits of Successful Organizations: The Power of Habit, Part 2

In Part 1a, we had an introduction Duhigg’s book on habits. In yesterday’s post, we looked at some of the highlights and the key points from the first section (on individuals) of the book. In today’s post, we’ll look at the second section of the book and pull out some of the key highlights on successful organizations.

Upon reading the first chapter of this section, I was a bit surprised that there was a story about Michael Phelps. Although, in the context of the information on keystone habits, it makes sense. In fact, like with Tony Dungy in yesterday’s post, I was surprised that I’d never heard about Michael Phelps winning a gold medal in the 200m butterfly in the 2008 Olympics without the use of his vision. Duhigg’s retelling of the story is actually quite compelling and helps to illustrate the point of “small wins.”

There’s also a great story of Paul O’Neill a former Secretary of the Treasury who was also the Chairman amd CEO of Alcoa, one of the largest aluminum producers on the planet. When O’Neill took over as the CEO of Alcoa, it was worth $3 billion. When he left, it was worth almost ten times as much ($27.53 billion). Many folks would be interested to know how he did it. The short answer: safety. O’Neill used this focus on safety to change the culture of the organization (and the by extension, the habits!), which allowed profits to soar.

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If you’ve ever worked at Starbucks, you know some of the secret ingredients: service with a smile and the LATTE method of handling unpleasant situations. Duhigg explains how becoming a Starbucks employee changed someone’s life by giving them the life skills they hadn’t learned elsewhere. This made me think: why don’t we teach students these kinds of skills in school? This kind of emotional intelligence is just as important as learning about history and science. Some may even argue that it’s more important.

There were three other really compelling stories in this section: there was one about the King’s Cross fire in London Underground over 25 years ago, there was one about issues between nurses and doctors in the Rhode Island Hospital, and the last was about how Target is able to know when someone’s pregnant before they are. You probably read about the Target story last year and if you’re old enough, you probably remember the King’s Cross fire and some of the aftermath that ensued. Reading about the King’s Cross fire was particularly compelling for me because of what I perceived as common rifts that are seen in organizations all the time. The problem with the rifts of the workers at King’s Cross was that it cost people their lives. The story of the Rhode Island Hospital had a similar vein in that it *potentially* cost someone their life because of the rift between the nurses and the doctors.

Some of these stories of tragedy reminded me of the idea I had about treating one’s workforce not as liabilities, but as assets. I wrote about this a couple of days ago with some help from Henry Blodget.

In tomorrow’s post, we’ll look at the habits of societies.