The “Health Halo Effect:” Organic Labels on Food

A couple of days ago I restarted that series on cognitive biases with a post about the Halo Effect. I recently came across a study that appliedĀ the Halo Effect, but specifically, to health. The study sought to see whether labeling food organic made folks think that the food was healthier. An excerpt: 115 people were …

Health & Beauty Products May Not Be So Healthy and Beautiful

When was the last time you looked at the label of the deodorant, face cream, shampoo, or soap you use? For some time, this was something that I was not concerned about and it was more out of sheer ignorance. I didn’t know any better. When I learned about the world of “natural” skin products, …