Food is Meant to be Enjoyed: Parenting Without Borders, Part 3

It’s been almost five months since I wrote a post in this series. In fact, I looked back at the first three posts in this series and noticed that there was a rather large lag between some of the posts (Intro to Part 1 = 3+ months; Part 1 to Part 2 = ~1 month; […]

Choice Architecture: Even in “Heads or Tails,” It Matters What’s Presented First

If you’re familiar with behavioural economics, then the results of this study will be right up your alley. The researchers set out to determine whether there was a “first-toss Heads bias.” Meaning, when flipping a coin and the choices are presented “Heads or Tails,” there would be a bias towards people guessing “Heads” (because it was presented first). Through running their […]

Do Percentages Matter in a One-Time Decision?

I write a lot about decision-making. It’s clearly something that interests me. As a result, I often find myself thinking about how to make better decisions or how to help people make better decisions. That’s why I’m already up to Part 10 of that series on decision-making (and I’ve got at least 4 more to […]

New Perspective on Healthiness: When You Get Unhealthy, Your Spouse or Your Kids Pay For It

I’m certainly a fan of behavioral economics, behavioral finance, and especially the ideas in Richard Thaler’s book, Nudge. After reading Daniel Pink’s To Sell Is Human earlier this winter, I was thinking about how to combine some of the principles of those books in tackling what is a self-inflicted crisis: obesity. Last month, I wrote […]