Choice Architecture: Even in “Heads or Tails,” It Matters What’s Presented First

If you’re familiar with behavioural economics, then the results of this study will be right up your alley. The researchers set out to determine whether there was a “first-toss Heads bias.” Meaning, when flipping a coin and the choices are presented “Heads or Tails,” there would be a bias towards people guessing “Heads” (because it was presented first). Through running their …

What’s the Status Quo From the Other Side: List of Biases in Judgment and Decision-Making, Part 14

It’s Monday, so you know what that means — cognitive bias! When I write that, I sort of imagine a “live television audience shouting in chorus: cognitive bias!” Wouldn’t that be fun? Well, maybe it wouldn’t, but it’s kind of funny to think about. I’ve only got a couple of more biases that I’d like …

Perspective and the Framing Effect: List of Biases in Judgment and Decision-Making, Part 5

Since I was going to talk about the framing effect last week (and opted for the planning fallacy instead because of circumstances), I thought I’d get into the framing effect this week. The framing effect is a very easy bias to understand, in that it’s not as complicated in its description as some of the other …

Get a Second Opinion Before You Succumb to the Planning Fallacy: List of Biases in Judgment and Decision-Making, Part 4

I know that I said that I was going to be talking about a new bias in judgment and decision-making every Monday and I know that today is Tuesday. To be honest — I underestimated how long it would take me to prepare for my seminar in International Relations. Aside: if you want to challenge yourself, …

Loss Aversion and the Big Picture: List of Biases in Judgment and Decision-Making, Part 2

I think I’m going to make a habit of posting something new to my series on biases in judgment and decision-making every Monday. Last Monday, we looked at sunk costs. Today, we’re going to look at loss aversion. As much as I can, I’m trying to write about the different biases by themselves. Sunk costs are …